Pistachio

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Tag "nutrional data"

Brand transparency

De Cecco’s full-frontal showing off with its new US packaging is brilliant.

You can never do better with food packaging than to show the product with full visual candor.

It’s brand pride to the max, and with food, that’s particularly important, since so much of food production is “sausage-making,” as in, you love your sausages, but you don’t want to know how they’re made…. Read more…